Digital Marketing Blog

January 4, 2021SEO
Re-boot your SEO using what you already got

Re-use what you already have give your website's SEO a re-boot. Rather than re-inventing the wheel, you can make some smart SEO updates to the pages and content you already have in place but have become stale.  Here are some ideas!

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October 18, 2020Google Ads
See how your PPC campaigns measure up! Get Google Ads Benchmarks by Industry

The latest Google Ads Benchmarks by Industry to see your PPC campaigns stand up against your entire industry.

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August 15, 2020Google Ads
Important Google Ads Grant Program Changes for Advertisers

The Google Ads Grant program is a phenomenal and generous program that assists nonprofit organizations change the world! In 2020, Google pledged to invest $1 billion in this program benefiting 35,000 nonprofits worldwide. That said, the program has had its challenges for Canadian nonprofits hoping to use and maintain the ad grant from Google. This week, Google announced some major changes to how the grant program works. Some rules have been loosened but others have become more strict.

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June 18, 2020
Google pledges $1 billion investment in Google Ads Grant Program

Google announced that they will increase their investment in the Google Ads Grant program by $200 million in 2020. As of this week, 35,000 nonprofit organizations have been awarded grants worldwide. This is huge!

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